Transforming Communication at Lost Pizzeria with Connecting Britain’s Integrated Telephony and Networking Solutions
Lost Pizzeria, a hidden gem in London, blends the charm of an English pub with the authentic taste of a Neapolitan pizzeria. Located in one of the city’s oldest buildings behind Friargate, the restaurant offers a unique dining experience. However, the building’s age presented challenges, particularly in maintaining consistent connectivity. To address these issues and improve their overall communication and operational efficiency, Lost Pizzeria partnered with Connecting Britain for a comprehensive upgrade.
Challenge
Lost Pizzeria faced two main challenges: intermittent connectivity due to the building’s thick walls and structure, and poor WiFi coverage that hampered both staff operations and customer service. The unreliable connection was affecting customer satisfaction, reservation management, and daily operations, creating a need for a more robust and dependable solution.
Additionally, they needed a telephony system that could seamlessly integrate with their CRM system, allowing the restaurant to track customer loyalty, automate offers via text and email, and better understand customer buying habits – all while maintaining operational efficiency.
Solution
Connecting Britain provided Lost Pizzeria with a dual-pronged approach to resolve both connectivity and communication issues:
- WiFi Access Points and Failover Broadband
To combat poor WiFi coverage in the old building, we installed strategically placed WiFi access points, ensuring a strong and consistent signal throughout the premises, even in high-traffic areas. Additionally, a failover broadband solution was implemented to guarantee uninterrupted service in case of any network issues, providing extra security for both staff and customers.
- Hosted Telephony System with CRM Integration
Alongside the improved network, Connecting Britain tailored a hosted VoIP phone system specifically for Lost Pizzeria. The solution included over 100 call handling features, automated call routing, and advanced CRM integration. This integration allowed the restaurant to track customer loyalty, manage reservations efficiently, and deliver targeted marketing offers through text and email.
Results
Since implementing Connecting Britain’s integrated solutions, Lost Pizzeria has seen a substantial improvement in both operational efficiency and customer satisfaction:
Improved Connectivity – With the installation of WiFi access points and failover broadband, the restaurant now enjoys uninterrupted connectivity, ensuring smooth operations even in the busiest times. The reliable WiFi has also enhanced the overall dining experience, allowing staff to manage orders and reservations without technical interruptions.
Enhanced Customer Engagement – The integration between their telephony system and CRM has empowered Lost Pizzeria to better understand their customers. Automated marketing offers and communications via text and email are now seamlessly executed, helping drive customer loyalty and increasing repeat business.
Streamlined Operations – The hosted phone system has reduced call handling times and improved the efficiency of managing customer inquiries and reservations, leading to fewer missed calls and happier customers. The flexibility of the system allows Lost Pizzeria to scale their operations and services as they grow, without the need for additional infrastructure.
Lost Pizzeria’s partnership with Connecting Britain has successfully addressed their connectivity challenges while transforming their communication strategy. By future-proofing their business with enhanced WiFi coverage and failover broadband, along with a fully integrated telephony system, Lost Pizzeria has improved operational efficiency, customer engagement, and loyalty. This comprehensive solution has positioned them for continued success and growth in the competitive hospitality industry.